WHITE PAPER:
Find out why so many are turning to the power of advanced information management and analytics (IM&A), in order to improve their understanding of consumers and deliver a seamless and more satisfying omni-channel experience.
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Access this resource for a cloud solution that uses a combination of hardware, software, and services with advanced technologies to ensure data and application security, while allowing you to focus on business priorities.
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Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
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This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
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This guide was written to help identify or measure those critical CX measurement points that provide feedback on the health and success of a CX initiative. It is intended to familiarize you with important CX measurements and Key Performance Indicators (KPIs) along with providing a definition and a method to calculate their value.
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How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics.
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Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
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Learn how your organization can more easily create content, target individuals with relevant content and optimize content devliery on your website and more!
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In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
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This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
