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Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
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In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
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In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
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This resource explores why the contact center has remained a highly untapped source of customer insight, explains how recent advances are giving organizations the power to analyze voice interactions, and counts down three essential success factors that you should consider.
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View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
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In this white paper, discover how to optimize your contact center processes with the help of new interaction channels such as social media, and make the most of interaction data to learn more about your customers and your company.
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Learn how your organization can more easily create content, target individuals with relevant content and optimize content devliery on your website and more!
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Customer engagement, conversion and acquisition are important to the success of your company. Unfortunately, people don't always have the time to read everything you write. How can you remedy this? Learn how video can drive engagement to your business by reading this resource now.